Re: [epub] Need help with ad rates

["C Allen" <CAMARO71@xxxxxxxxxxx>]

From: "C Allen" <CAMARO71@prodigy.net>

If you want to get alot of signups for FREE and then you can start charging
for advertising  you should take a look at this new co-op advertising. You
just insert their ad on your thankyou page and I have been getting around 30
or so signups a day and they really have not done much advertising for it
yet.
Check it out at:
http://www.topbiznews.com and ad your ezine.

----- Original Message -----
From: Rhonda Holland <rmholla@altoona.com>
To: <epub@onelist.com>
Sent: Monday, 01 November, 1999 2:22 PM
Subject: Re: [epub] Need help with ad rates


> From: Rhonda Holland <rmholla@altoona.com>
>
> At 08:18 PM 10/28/1999 -0600, you wrote:
> >From: "Dave and Merrie Rancourt" <tspartner@hotmail.com>
> >
> >
> >I've been under the same impression.  I only have about 100 subscribers,
> >so I don't charge for my ads yet either.  What is the general consensus?
> >
> >Merrie Rancourt
> >Editor
> >The Silent Partner Newsletter
>
>
> Merrie,
>
> Until you have more subscribers, I doubt you will see enough income from
> the ads to make it worth the time and effort to sell them.  Try signing up
> for a few affiliate programs and use ads for them to fill the sponsor
> space.  You will probably make more money and spend less time that way.
A
> simple ad for AllAdvantage or similar program will pay you repeatedly for
> people who sign up under your link.  If each customer brings you only 50
> cents a month <not hard>, you will still be making $6 a year for each
> person that clicked on your link.  With 100 subscribers, half of them
> joining would result in $300+ for the year from the ad space verses $5
that
> an advertiser might have paid.
>
> And since your list is small, you might want to do a little write up
> recommending the affiliate program.  This will give you a higher response
> rate.  But be sure to check out the program before you recommend it as
your
> credibility is on the line.
>
> Getting half of your list to join AllAdvantage might be hard since it has
> been out for awhile and many people have already signed up.   But new
> programs are added all the time!   I placed 1 ad for Ignifuge (a NEW
> program that pays you to make their web site your start page) and had 4
> direct referrals and 3 indirect referrals by the next morning.
>
> Considering that experts say it takes seeing an ad 5 times before someone
> buys, don't be afraid to run the ad several times before switching to
> another program.  And don't shy away from promoting competing programs,
> most people are joining more than one "pay to surf" company.
>
> You should also seek out other publishers to swap with, that will build
> your subscriber base.
>
>
> Hope that helps,
>
> Rhonda Holland
> mailto:rmholla@altoona.com

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