Re: [epub] Publishing Multiple Newsletters....

[spencerpub@xxxxxxxxxxxxxx]

From: spencerpub@mindspring.com

This is in reply to Kerri who has 3 newsletters...
Bravo! I think one person publishing three ezines is a
fantastic achievement!  But tell me, where do you find
your subscribers?  Do you pay for them or just advertise
extensively?
I've  one newsletter about website promotion, sales and
advertising, but my first love is writing and I want to
start another newsletter in that genre.  But, I have a day job,
and
while that's not an excuse I don't suppose, it takes most of my
day.
The newsletter I have now has about 100 subscribers. I've not
purchased any advertisements for subscribers - that's why I'm
asking.
I do think the writer's newsletter will bring more subscribers
OR maybe if I advertise more.
Anyway, I think you're doing a fabulous job.

Jayne Spencer
Spencer Publications
http://www.spencerpub.com
"...serving you on the Internet since 1998"
Subscribe to Spencer's Internet Gazette
mailto:spencerpub@mindspring.com?subject=SUBSCRIBE


-----Original Message-----
From: Kerri Reeves <kerri@raex.com>
To: epub@onelist.com <epub@onelist.com>
Date: Wednesday, November 17, 1999 2:01 PM
Subject: Re: [epub] Publishing Multiple Newsletters....


>From: "Kerri Reeves" <kerri@raex.com>
>
>Bobbi,
>
>I publish 3 ezines and yes, it is difficult.
>I decided to start 2 other ezines so I could sell
>more ad space. I realized that I had put a limit
>on the amount of revenue I could earn with only
>one ezine. Both of the new ezines took
>off very quickly and I have advertisers booked until
>well into the new year.
>
>I began publishing all three ezines once a week, on
>different days. With the advertiser list growing, I
>realized that I could lose some potential ad customers
>because of the long waiting period for the ads to run.
>So I started publishing all three twice a week.
>
>I now publish 6 days a week and have noticed that
>I don't have a whole lot of time to do anything else.
>Of course, A1 Home Business News gets most of
>my attention, which slows down the growth of the
>latter two. Right now, I'm in search of some kind
>of program that would allow me to send out my
>publications automatically. What I mean is,
>I would like to be able to write out all three
>ezines for the week over the weekend and put
>them all into this program and it would send it
>out on time to the lists. This would give me so much more
>time to promote and spend more time on customer
>service.
>
>I spend most of my time answering emails and by the
>time I'm finished, the thought of having to publish an ezine
>makes me want to put it off. (Which can NEVER be done)
>
>In order to save a little time, I added the ability for my
>new subscribers to subscribe to the other lists I publish,
>which are on the same topic. (Internet Marketing)
>
>A1 Home Business News deals with home based businesses
>wanting to learn how to market on the web
>(http://kerrisgifts.hypermart.net/a1hbn.htm)
>and A+ Internet Marketing is totally focused on businesses
>who are already on the web, but want to learn some new tricks
>or to see how others are succeeding online
>(aplus_internet_marketing@egroups.com)
>and 123 Promotion is targeted to those who want to know how
>to promote their existing business, website, etc.
>(1-2-3-promotion@egroups.com)
>
>So you see, there are a lot of pros and cons (and I tend to go
>on and on)
>to starting more ezines, but they have really paid off for me.
>
>I hope I haven't bored you all. From now on I promise to keep
>it short! :-)
>
>Kerri Reeves,  Editor
>A1 Home Business News
>A+ Internet Marketing
>123 Promotion
>http://kerrisgifts.hypermart.net/
>kerri@raex.com
>
>
>
>----- Original Message -----
>From: Bobbi Chukran <bobbi.chukran@mindspring.com>
>To: <epub@onelist.com>
>Sent: Tuesday, November 16, 1999 5:16 PM
>Subject: [epub] Publishing Multiple Newsletters....
>
>
>From: Bobbi Chukran <bobbi.chukran@mindspring.com>
>
><<Ann Deaver,
>Publisher, Owner, Moderator
>HeadScraps-subscribe@onelist.com
>FamilyAndFriends18-subscribe@onelist.com
>FamilyDayCare-subscribe@onelist.com
>............>>
>
>Hi Ann and the rest of ya'll--
>
>A little while back, I asked a question about starting multiple
>lists/newsletters, and got no response.  I know there are
people
>on this
>list that do more than one thing.
>
>My question is:  what are the advantages of doing more than one
>newsletter,
>especially if the topics are related?  And how do you juggle
>your schedule
>to do it all?  I'm doing one right now, and the number of
>subscribers has
>grown to almost 500 in about a month.  I'm trying to decide
>whether to
>launch another one on another subject that's unrelated, but the
>two do have
>cross-over people.  OR whether to spend my time promoting the
>first list
>out the wazoo and producing things to sell to them--like
>booklets, books,
>tapes, etc.
>
>Is there some point where your efforts are diminished because
>you simply
>have so much to do?
>
>I'd really like to start this second newsletter, cause the idea
>has bit me
>you-know-where and won't let go--<G>.  But I'm afraid to not
>focus on one
>thing...
>
>And do people get confused by your publishing so many different
>things?  I
>guess this is what I'm most afraid of, since there is a large
>crossover
>population in my subjects....
>
>Ideas?  Comments?
>
>Thanks!
>
>Bobbi C.
>Leander, TX
>

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