Re: [epub] Publishing Multiple Newsletters....

["W.B. Hackett" <center@xxxxxxxx>]

From: "W.B. Hackett" <center@rain.org>

Here are the 2 cents worth!  :-)

Take a leaf from Hugh Hefner's outstandingly successful PLAYBOY.

Don't start with a date on your newsletters.  (Not even the year or the season?)

Forget scheduling weekly, bi-weekly or monthly.  Scheduling literally FORCES you to use
what you then have at hand.

If you do an OCCASIONAL newsletter or e-zine, you send only when you really have
something to say and when you have fully prepared your material.

"Break a leg!"  :-)

-- Bill Hackett

http://www.patriotdream.com  et seq

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