[epub] Re: ezine publication issues

[Mydenise@xxxxxxx]

From: Mydenise@aol.com

Hi, All!

I would be interested in knowing your viewpoints and/or experience regarding 
some ezine design issues. eg.,

-  Length of each issue (have you experimented with different lengths to find 
a different retention/attrition rate?  What is your length and what do you 
feel is optimal?  I know for me, I prefer shorter than longer but that is 
just my preference.)

-  Frequency (have you experiemented with different frequencies - weekly vs 
every other week vs. daily, etc.  how "sensitive" do you think your  
readership is to frequency?)

-  "Must have" sections vs. "nice to have" sections (eg., do you think having 
an "editor's corner" is a must have or nice to have?  what the sections in 
your ezine do you feel are "must haves"?)

Being fairly new at ezine publishing, my goal is NOT to make ezine publishing 
my source of income but rather to use it to promote my site, services, 
workshops, etc.  So I am looking to optimally design my ezine for greatest 
value and effectiveness (relative to my goal) without letting it sidetrack me 
from the main focus of my business.

Also would love to know approx. how much time you spend in 
publishing/disseminating your ezine on a weekly basis?

Thanks,
Denise

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