[epub] Why press releases work

[Monique Harris <monique@xxxxxxxxxxxxxxxxxxxx>]

From: Monique Harris <monique@onlinesalespower.com>

Hi Eva and all...

At 01:02 PM 3/6/00 -0800, you wrote:
>From: Eva Almeida <admin@ebooksnbytes.com>
>
>Hi Monique,
>
>>Here's a link for a press release that I did for my semi-
>>daily e-zine, Stories From a Brain Food Saleswoman,
>><http://www.bookflash.com/releases/100176.html>.
>
>Excellent!  Amazing how you can make selling online
>almost seductive!!  I love the wording and I will try to
>implement a similar style when writing my press release
>for my new ezine, eBooks N' Bytes Informer.
>
>It never occurred to me to write up a press release for
>my newsletter... I only think of press releases relating
>to actual websites.   Thanks for the great tip!

Thanks for your kind comments Eva! The press release
was an integral part of obtaining subscribers. But let
me tell you the real reason why it was so successful.

Because the actual FORMAT of the newsletter was unique.

I've published many different e-zines since I started doing 
business online 5+ years ago. And they were all basically
the same, containing an editors note... an article... some
ad's... same ole', same ole.

Then I started doing a diary in my Online Sales Power!
e-zine. And comments instantly began flowing in. People 
LOVED the way I chronicled my marketing activities. And
it subsequently led to more sales. 

The point is, the press release 'enhanced' what I had. 

You can do press releases all day and all night. But if
your e-zine is exactly like 50,000 other e-zines out
there, you can't reasonably expect fantastic results.

You have to think outside of the box to be noticed. 
Remember, you're competing with literally tens of 
thousands of other e-zines - (with new ones starting
probably every hour of the day).

Anyway, I hope this gets somebodys motor running 
today. I know it works for me.

Regards,

Monique Harris
Co-author, "Make Your Knowledge SELL"
<http://infoproduct.sitesell.com/myks/>
<http://www.SellYourBrainFood.com>





------------------------------------------------------------------------
GET A NEXTCARD VISA, in 30 seconds!  Get rates 
as low as 0.0% Intro APR and no hidden fees.
Apply NOW!
http://click.egroups.com/1/975/0/_/327135/_/952446842/
------------------------------------------------------------------------

Epub is sponsored by http://New-List.com/
Subscribe to New-List: mailto:join-new-list@new-list.com

To subscribe to Epub, mailto:epub-subscribe@onelist.com
To unsubscribe, mailto:epub-unsubscribe@onelist.com
Digest version: mailto:epub-digest@onelist.com
Epub archives: http://EzineSeek.com/archives/