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EPUB Archives [Thread Prev][Thread Next][Thread]Re: [epub] SINGLE Opt-In versus DOUBLE Opt-In.
Hello All, From a business or "professionalism" point-of-view, the difference between single opt-in and double opt-in is QUALITY. With the first you may get a lot of "numbers" but then have a lot of unsubscribes plus a lot of accidental addressees - those who didn't mean to but inadvertently subscribed - and now don't know how to or are too polite to unsubscribe. With the double opt-in, this much you know: those who subscribed are aware they did, and most probably want it - until you disappoint them. If you just want to be able to say "I have xxxx number of subscribers", single opt-in is fine. If you are building a long term business or community - then go for the solid "stayers" - with double opt-in. Regards Harry Neelam www.iloveyou.com.au Free ebooks and resources ================================================================== > Nathan Lynch wrote: > > I'd like to hear a good explanation of the difference and > advantages-disadvantages of SINGLE Opt-In versus DOUBLE Opt-In. -------------------------- eGroups Sponsor -------------------------~-~> eLerts It's Easy. It's Fun. Best of All, it's Free! http://click.egroups.com/1/9699/2/_/327135/_/973001910/ ---------------------------------------------------------------------_-> Email list advertising discussion: http://List-Advertising.com/ To subscribe to Epub, mailto:epub-subscribe@egroups.com To unsubscribe, mailto:epub-unsubscribe@egroups.com Digest version: mailto:epub-digest@egroups.com Epub archives: http://EzineSeek.com/archives/
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