RE: [epub] HTML vs. plain text

["Peter Schonefeld" <peter.schonefeld@xxxxxxxxxxx>]

> I'm not yet convinced html is the way to go for all newsletters - I don't
> like it myself, and I do get weird characters and such. Ideal, I suspect,
> is to give subscribers a choice - but I'm not there yet, still trying to
> keep it simple and since my subscribers often say 'thank's I think I'm on
> the right track for me.

All of my list/e-zine subscriptions are plain text based, with the exception of
lockergnome (yes i am a gnomie).  I believe that the beauty of text based email
is that we can train ourselves to skim over a large volume of information in
order to find snippets of useful/interesting material.

HTML format adds a design issue to the equation, where potentially every list
publication could be formatted in a different manner.  Personally, my brain
shudders at the thought of having to adapt to a range of colours, designs and
images each morning as i sort though the last night's inbox.

The web, however allows us to actively search for information - that is, "go
get" v. "come to papa" - so is more suited to dynamic design.

My 2c AUD.

Peter Schonefeld
Web Developer/Designer
http://digitalcraft.com.au



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