RE: [epub] Getting subscribers

["Tonyia Young" <charmwrite@xxxxxxxxxxxxxx>]

Hi Chris,

Couldn't agree with you more. Enough said about banners.

I own a small, independant e book publishing company, as well as publishing
an e zine. Before getting involved with e publishing I was a reporter and
editor for a daily newspaper, and later a public relations specialist and
media coordinator. I have really transferred a lot of that print advertising
and promotions know-how to the Internet, which has worked like a charm in
many ways for me. Mainly I'm talking about writing press releases and
submitting them to the appropriate people, such as newletters that have a
large subscriber base, booking myself for live chat interviews or workshops
across the net (I do the same for my authors), and writing a publicity
package regarding my site and books available, and sending these press
releases out to those involved with the media, and targeting them also to
those people who would be most interested in my site or subject matter. Also
directories on other websites that are in some way connected with what I do
seems to help as well.

I've also written a free book I'm putting on free download websites, and
offering it in press releases in online discussion lists like this one. I
belong to others that exist specifically for news releases and advertising.
I just finished it recently, and only this week have begun to make it
available at sites other than my own and I've gotten several responses about
the book already. I think everyone enjoys a freebie, especially something
they find valuable and informative. This also gives you as the writer the
chance to advertise your service, another book for sale on a similar
subject, and a newsletter or ezine. I've downloaded free books and if I like
them then I generally will also visit the website included in the book, or
will check out the newsletter or services offered. But if there are several
mistakes, spelling, grammar, etc., then I probably wouldn't. So even though
it's a freebie, it still needs to be as professional as you can make it.

And then of course there are signature files like the one attached to this
mail.

Hope this helps.

Tonyia Young
Charm Write Publishing
http://www.charmwrite.com
Electronic MarketPlace
emarketplace-subscribe@topica.com



-----Original Message-----
From: kk [mailto:kkkonto@priv5.onet.pl]
Sent: Thursday, February 01, 2001 4:07 PM
To: epub@yahoogroups.com
Subject: Odp: [epub] Getting subscribers


Hello Tonyia
Thanks very much for valuable suggestions.
I fully (with 99% :-) agree with you.

Lets stop this banner thread.
I've cut down info being presented in my banner - thanks again for taking
time to review it and advices.

You wrote:----------
I personally feel banners are not worth the effort. There are so many other
types of marketing and promotion that are much more effective.
-----------------

And lets talk about other types that you've mentioned above.
Could you share some?


Regards,
Chris



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