Re: [epub] Selling Ad Space

["Jane Ellen" <janellen@xxxxxxxxxxxxxx>]

<<Now the situation has changed so much. We have 130,000
subscribers and our website gets 2 or 3 million pageviews per
month, but almost 100% of our inventory sits unsold. We do the
best we can from affiliate programs, but CPMs and advertisers
just aren't what they used to be. Yesterday we dropped CPMs from
$2.50 to $0.50 CPM, let's just hope that that helps to sell some
space!>>

I am hearing this in other places too - that CPM's are down to
$0.35, and in some cases $0.01 cents!!!

Hopefully, this is just a temporary backlash from the dotcom
fall-out, and will pick back up again in a few months.  We've
just been doing exchanges recently, for the purpose of trying to
build subscriber base.

Are those of you who are extremely targeted finding it any
easier?

Jane Ellen Carr - Made Especially for You by Jane Ellen
Newsletter/Ezine:  http://www.dressmaker.com/newsletter.shtml
Website: <a href=" http://www.dressmaker.com/ ">Jane Ellen's</a>
Website: <a href=" http://www.our-world-of-dolls.com/ ">Dolls</a>
<a href=" http://www.southernyorkcountypa.com/ ">Local Portal</a>
Email: <a href="mailto: janellen@dressmaker.com ">Contact Us</a>



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