[epub] Re: Newsletter- should I offer for free?

["Darlene Bishop" <dbishop@xxxxxxxxxxxxxxxxxxxxx>]

> Most of us have been publishers and writers for years.
> We publish our newsletters free. What do you have to
> offer that we don't, where you feel you should charge?
>
> The whole point of on line publications is to give
> free information to subscribers in return for promoting
> our businesses through opt-in email.

Hi, Tombo... jumping into the middle of this conversation,
I'd just like to say that this is NOT the only reason for
publishing an ezine. A great one, yes, and one that is used
often. I've published for this reason myself for many
months. But to suggest that it's the only reason is to miss
out on a potential for profit for your business. There are
many formerly-free-ezine publishers going to the paid model
who seem very pleased with the results. I haven't gone that
direction myself, yet, though I've toyed with the idea. But
again, the point is that paid-subscription ezines are a real
and viable option for online publishers.


Darlene Bishop
ChristianBookcase.com
http://www.christianbookcase.com
Inspirational Works from Inspirational Writers
------
But remember the Lord your God, for it is he who gives you
the ability to produce wealth - Deuteronomy 8:18


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