Re: [epub] Newbie Question on Advertising

[Hitsnclicks PR <hitsnclicksuk@xxxxxxxxx>]

Hi,

An affilate programme is a programme that allows
'affiliates' the generate commission 
from sales made from other sites (via their 
own links). 

For example, if you wanted to join an affiliate
programme, say
http://www.hitsnclicks.com/omrc/affiliates.asp 
you'd simply register to join and receive a 
banner or some html code for your designer 
to put on your site. Then anytime someone 
joined hitsnclicks, or signed up for our 
services, you'd receive 20% commission from 
each sale made via the link you have on 
your own site.

You can also set up your own affiliate 
programme so that others can link to your
services/products and receive commission 
on sales via their links.

For more info on affilate programmes, 
check out
http://www.AssociatePrograms.com 

When buying banner ad space, a term you 
need to know about is CPM: Cost per 
thousand impressions (when someone views 
a banner ad it is called an impression). 

If the CPM of banner advertising on a site 
was $40US and the number of impressions 
the ad was 2000, then the advertiser would 
have to pay $80 for displaying the ad.

Hope this info helps. I am also posting 
a list of useful resources shortly so 
watch out for that.

All the best,
Cheryl Rickman
http://www.webcritique.co.uk
--- myself@dial.pipex.com wrote:
> Hello
> 
> Newbie Question!  What's the difference between ads
> and sponsors, and what
> is an affiliate program?  Also, I've seen references
> to "CPM" - what is
> this?



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