[epub] Re: Need input for best practices

["Dr.Mani Sivasubramanian" <drmani@xxxxxxxx>]

> Janet, I think the idea of providing quality content is being lost 
> with the ever more persistent and time-consuming requirements of 
> dealing with spam-related subscription and delivery problems.


Unfortunate though it is, I agree with Will.

I just posted this to iBlog, Adventive's new forum (or rather
Up2Speed's, it's renamed after Andy Bourland bought the Audettes
out)

 The *single* overarching benefit I'm beginning to see in
  blogs versus ezines is the fact that there is an increasing
  percentage of emailed issues of my newsletter being returned
  as either undeliverable or requiring me to verify my
  identity through spa m blocking services.

  Even the art of crafting an ezine issue to pass through pre-
  set anti-s pam filters is beginning to drive me slowly
  crazy.

  All the benefits of an email newsletter kick in *only* after
  the ezine is delivered to the reader, and then opened and
  read.  That's the area I believe blogs will run circles
  around ezines in the future. Scarily, the very near future!

  Dr. Mani Sivasubramanian
  Join our HEART KIDS BLOGATHON - 24 hours of
  non-stop blogging on July 26-27th, 2003 ...
  http://www.EzineMarketingCenter.com/blogathon/
  Blogging that helps save a child's life!

Mani

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