[epub] Re: How do I get subscribers?

[PhilT81@xxxxxxx]

Hi Kelly (and others),

There are various  ways to get subscribers. If you do ad swaps you are 
encouraging your subscribers  to sign up to other peoples lists which can often mean 
they get too much other  mail in addition to yours which can possibly lead to 
them not reading your mail  so carefully if at all.

I looked at your site and noticed that you don't  have a tell-a-friend 
script. This would allow site visitors to tell friends  about your site which would 
increase traffic. The script could also incorporate  a check-box where people 
could check the box to sign up for your list (making  sure you send a 
confirmation email to them as you MUST have a double-opt in  process nowadays). The 
tell-a-friend script would then send an email to the  addresses the visitor 
filled in with a link back to the page and perhaps an  invitation to sign up to 
the list.

Currently your sign-up box is down in  the corner of the site. If you want 
sign-ups you should consider having it in a  more prominent position where it 
will grab peoples attention. Work on increasing  your traffic as well and that 
should lead to more subscribers. Try some link  exchanges as this will lead to 
more traffic as well as getting your Page Rank  increased so that when people 
enter search terms relevant to your site you will  be positioned higher in the 
results.

My next peace of advice to you would  be to try some good affiliate programs 
that will give you some good income. I  wouldn't recommend the 'marketing' 
type programs that you're advertising right  now as they only appeal to marketers 
and not the general public. If your  audience is marketers then you should 
concentrate your efforts on general two  tier programs. I would highly recommend 
you own an 'entertainment' site such as  a recipes or jokes site as these are 
great for getting traffic which you can  then send to your marketing site as 
well as getting lots of visitors to look at  your affiliate ads which will 
result in more commissions.

This income  will then give you the ability to grow your list by purchasing 
'co-reg'  subscribers. You can get single opt-in subscribers for about $0.02 
but most of  these will not confirm membership and those that do tend to not 
stay on the list  very long, not read the mail as they've signed up to too many 
lists or simply  just bounce ... so I wouldn't recommend single opt-in 
subscribers for those  reasons, aside from the fact that spam laws mean your 
subscribers must be double  opt-in. You can purchase these for between $0.12 and $0.15 
each which might seem  like a huge difference but they actually represent far 
better value for  money.

If you need help with web hosting, email list hosting, finding  good 
affiliate programs, purchasing co-reg's, building or acquiring a successful  
entertainment site (they really are great for getting traffic/income for your  other 
sites) or anything else pertaining to a successful online venture then  email me 
at _phil@xxxxxxxxxxxxxxxxx (mailto:phil@xxxxxxxxxxxxxxxx) .  The affiliate 
programs that I would recommend can be found at _http://www.greatworldmedia.com_ 
(http://www.greatworldmedia.com)   

Phil