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[epub] RE: 1ShoppingCart
>>> If you're no longer with 1shopcart, what did you move on to do?



This was back in '96-2000 I guess, when I was involved. I worked with George
Tran the owner and original programmer. Rob Bell came on the scene just as I
was fading away, in the late 90s I think. Seems like a lifetime ago now.

George Tran went back to Australia, though I heard he's back in the US
involved in real estate.

I was involved more as a consultant gun-for-hire capacity, and I use 'for
hire' loosely - those were lean years getting that project up and running.

And was one of the reasons I moved on. George and I did a lot of brilliant
projects during that time period. We had a system that would answer your
email for you...all based on artificial intelligence. No one bought back
then but I bet they wish they had it now...don't they!

We had some investors interested in a zine project...MyEzine.com which
served all 3 markets...publishers, subscribers and advertisers. This was in
the heyday of the net when insanity ruled. Investors didn't see the wisdom
of such an infrastructure project and backed out.

Then I got involved with another development shop and came up with the idea
of online privacy. We had a browser that would allow you to surf anonymously
plus web e-mail that would self-destruct and other cool features. I sort of
anticipated the privacy invasion that was going to happen post-911.

The investors insisted the system be based on ad revenue, impression model I
wanted a fee-based model. Then along came the dot-bomb, 911, and they tried
to screw me out of the project. Now it's just some more code sitting on a
hard drive somewhere.

For the past few years I've been involved with NetmarkPro, an online lead
gen/conversion system for the network marketing industry. We took a
nutritional product from $10 mill a year to $300 mill in 24 months...then
the Feds shut it down. Now we're doing a VoIP play and getting into a
high-end health discount plan.

I'm also resurrecting some ideas I had back in the heyday. Maybe this list
could help me out with some research. My ideas are always 4-5 years ahead of
the marketplace; 2-3 years ahead of the gurus. This phenomenon sounds good,
but you eat a lot of beans waiting for the market to catch up.

I'm trying to time the market for when zine publishers will convert to RSS
in sufficient numbers to sustain a service that makes the whole thing easy
for publishers, subscribers, and advertisers. (I know, still early.)

Plus I'm getting ready to release a new pop up technology.
www.InstantAttention.com (This is an internal testing area - I'm working on
ad copy this weekend.) (DISCLAIMER: I'm in no way meaning to initiate a
raging debate on the merit or immorality of pop-ups! ;-) )

Didn't mean to ramble on about my life... but you asked.


No one knows this but me, 1ShoppingCart is based on the marketing concepts
of Jay Abraham. I used his blue books when I was spec' ing it out. Of
course, his stuff is based on 100 years of direct response marketing. That's
probably why it's such a hit with the net gurus and DR guys.

I don't agree with a lot of what they've got in there either. In fact, there
hasn't been a whole lot of new innovation since George and I faded away.
There's still cool features I came up with in 97 that never got developed.

But still probably the best system out there, even though there's been
knock-off attempts.

Dale

P.S. The moral of the story? - success is simple...just keep gettin' up.
I think I met you at the INBOX event in San Jose. You moderated some
sessions.



-----Original Message-----
From: Christopher Knight [mailto:chris@xxxxxxxxxxxxxxxxx] 
Sent: Friday, November 19, 2004 11:35 AM
To: Epub Discussion Group
Subject: [epub] 1ShoppingCart

Dale,

Wow...

Are you still working at 1Shopcart or did you sell the rights to it to Rob? 
I don't know Bell personally, but had helped a friend pitch a teleseminar 
last night with Rob.

I took 1Shoppingcart for a spin a few months ago to see what it would do. 
Had it setup in about 10 minutes and it effortlessly delivered me several 
thousand dollars in sales. Not bad for a $4 starter fee. Only took another 
hour to figure out how to export the sales and customer data smack right 
into Quickbooks. Sweet.

My only major gripe with it, is that all of the fancy members-only area 
stuff sucks with FireFox (browser of choice for early adopters).

If you're no longer with 1shopcart, what did you move on to do?

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