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Why Does My Email or Ezine Open Rate Slide Downhill?
By Christopher Knight

Article Summary:

Is your ezine "Open Rate" sliding worse than a coastline house in a mudslide into the ocean? Is there something you can do about it? An Ezine-Tips reader sent me this letter and I'll answer some of the questions or issues including an important trend to watch over the EU's data privacy acts that may impact this issue:

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